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What are her credentials?
- Author: The Mystery Patient’s
Guide to Gaining & Retaining
Patients
(PennWell
Books, 1997)
Author: Suiting the Customer (Prentice Hall, 1993)
Author &
Video Host: The Patient Friendly
Practice (ADA,
1995)
Award-winning columnist:
Dental Practice Report
Editorial Reviewer: Journal of Contemporary
Dentistry
Appointed Consultant (‘95-’99): Council
of Dental Practice of
the
ADA
Certified trainer in Behavioral Styles and Professional
Protocol
How is she different?
Suzanne is not the
typical practice management speaker. She is …
 What will we learn?
- How to develop trusting
relationships with patients
- How to earn treatment
acceptance and increase patient retention & referrals
- Communications &
service skills that can be taken back to the office and used
immediately
What are the topics?
Unmasking Your Mystery
Patients: How to Gain & Retain Patients in Challenging Times
The Dream Team:
Understanding Behavioral Styles of Patients & Peers
The Cohesive Team: Working
and Playing Together
Managing Maalox Moments:
The Angry Patient
Minding Our Manners:
Courtesy and its Impact in the Successful
Practice
The Power of Positive
Self-Presentation: What Do You Say Before You Say Hello?
Marketing that Patients
Like: Unmasking the Mystery
Who should attend?
Presentations are suitable for
all members of the team. Seminars are most powerful when attended
by doctors and staff together.
Why should we hire Suzanne?
She offers consistently high quality presentations and
guarantees client satisfaction. Ask your peers and other meeting
planners! We suggest that you talk directly with those who have
hired Suzanne. We will be proud to provide you with names and phone
numbers of 3 recent clients; You may contact them directly for
objective insight on program content and audience response.
- Evaluations typically range
from 4.5 - 5.0 on a 5.0 (excellent) scale
- Over 60% of presentations
are made to repeat clients
Where has she spoken?
- ADA Annual Session, 1995,
1996, 1998. 1999, 2000, 2001
- Belgium Academy of Esthetic
Dentistry, 2000, 2001
- Chicago Midwinter Meeting,
1996, 1997, 1998, 2001, 2002
- Denver Midwinter Dental
Conference, 1998, 2000
- Journees Dentaires du Quebec,
1997, 1999, 2008
- Ontario Dental Association, 1996,
1998, 2000, 2006
- Minnesota Dental Association, 1995, 1996,
2000
- Yankee Dental Congress, 1994, 1995, 1998,
2000, 2003
Where is she best placed?
Suzanne is best placed in half & full day
sessions. She does not conduct evening sessions. Groups range in
size from 25-3000 and programs are appropriate for individual
practices, study clubs or associations. Several topics are ideal for
guest and spouse attendance. Offer a special perk for exhibitors … a
fun, informative program titled, " Jump-Start to Successful
Selling".
Get maximum benefits by offering more than one topic or repeat
sessions. Consider having Suzanne speak several times
during your conference. In addition to a half or full day session,
she can conduct a luncheon program, separate guest/spouse program or
exhibitor session.
Suzanne is an excellent choice for specialty
practices that offer full day presentations for referring offices.
She works closely with the host practice to ensure that the day is
memorable and a fun experience for all in
attendance.
How are presentations structured?
- Presentation formats:
Lecture & workshop (varies based on topic)
- A/V: Cutting-edge audio and
image technology
- Handouts: High "take-home"
value including tip lists, reading lists & staff training
ideas
- Style: Professional,
yet down-to-earth – audience involvement & humor in all
programs
What do others have to say?
John Deverman, DDS, Editor of CE Review:
"Suzanne Boswell is a breath of fresh air
in the realm of continuing education … The whole dental team needs
to hear this speaker." (Excerpted from speaker evaluation in CE
Review)
David
Fulton, Jr., DDS, Chicago Dental Society, NW
Branch: "[I have observed]
hundreds of lecturers on every topic imaginable, I can truly say
that Suzanne Boswell is unique among them. She presents her subject
from a perspective we rarely hear … that of the patient. From the
administrative side of setting up a meeting, Suzanne is a pro taking
away much of the concern I may have had over the ‘little things.’
She tackles them herself. She truly was a joy to work with."
Timothy Welch, DDS, MD,
Lane County Study Club, Eugene, OR: "Wow! What a wonderful day! Your blend of
top tips from Patient Focus Groups and lively sense of humor was
outstanding. It is no small task to keep 160 people laughing in
their chairs until 3:30 … When I think of all the study club
speakers we’ve had in the past, you’re right at the top with Dr.
Gerard Chiche."
Terry Dickinson, DDS, Executive Director,
Virginia Dental Association: "You bring value that will not
only impact their practices on Monday morning but will spread to
their family and all other relationships in their lives. Truly
a value that transcends the ordinary CE course. We couldn't have
picked a better topic and speaker! The reviews were
outstanding and the message was clear: you made a difference in
their day and lives!
Michael Diorio, DDS, Denver Midwinter
Conference: "Suzanne’s presentations were nothing short
of spectacular in regards to content and delivery. The full day
program drew a standing room only crowd of over 900. Would we invite
her back? Absolutely. Before she left, Suzanne accepted an
invitation to return in 2000."
Ruth Hurst, Program
Specialist, University of Delaware: "Because the feedback
from your first visit to our campus last year was so overwhelmingly
positive, you were truly brought back by popular demand. This
year's evaluations were very positive as well. ... Next year's
schedule of speakers is complete, but I would like to invite you
back for the 2001-2002 series of continuing dental education
programs ..."
Herbert Bader, DDS,
Concord Study Club, Concord, MA: "The fact that not one
person left at the end of the day on a Friday afternoon is testimony
to your presentation. Your course was right on the money, exactly as
represented, and of great interest and value to the entire team."
Gregory Samuels, DDS, Wisconsin Dental Study Club,
Madison, WI: "You were able to connect equally well with
dentists, spouses and every variety of staff member. The best
testimonial to your success was that the second day’s attendance was
equal to the first, when usually we lose a large number to the
resort facilities or late sleepers!"
Chris Masoner, DDS,
Central Ohio Academy of Dental Practice Administration: "To
the world, our Academy gives you its wholehearted
recommendation. You were the complete speaker - from your
pre-program preparation through to your program content and clarity
of content."
Frequent comments offered after a presentation
- "I regret that I didn't
bring my entire staff to this meeting - everyone should have heard
it."
- "We have not heard this
patient viewpoint before – it really was a different perspective."
- "When are you coming
back to this area? I want the rest of the team to hear
this."
Suzanne Boswell
Presentations - Raleigh,
NC USA
Phone:
919-845-4189 - Fax:
919-845-4188 Email : Suzanne@BoswellPresentations.com Website: www.BoswellPresentations.com
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